When temperatures drop, most people pack away their SPF—but that’s a big mistake. Winter sun protection is just as critical as summer skincare. UV rays don’t take a break when it’s cold outside—in fact, snow and high altitudes can double your UV exposure. Combined with wind, cold, and dry indoor heat, your skin is more vulnerable than ever. In this post, we’ll explain why SPF 30+ is non-negotiable in winter, how UV damage increases in snowy conditions, and the best ways to protect your skin all season long.
ATTENTION ALL SNOW BUNNIES People who enjoy outdoor winter sports and activities greatly increase their exposure to the harmful effects of the sun. In fact, the higher the altitude, the greater the exposure to UV rays.
As the winter sun protection months approach in these unprecedented times, outdoor activities will be at an all-time high. Sun care is equally beneficial to your health as wearing a mask.
Temperature should NOT give us the impression that we are protected from the sun, when in fact, we are not. Regardless of the season, sun care is ultimately the most important step of any skin care routine.
Moreover, the combination of cold, wind, and dry air from heating systems can dry our skin and make the effects of sun damage more visible.
During winter months, the sun is actually closer to the earth and its rays are even stronger. The colder it gets, the thinner the ozone layer becomes. When there is less ozone in our atmosphere, there is less of a filter absorbing the suns UV radiation. Winter sun can create lasting damage to your skin. The only way to prevent these effects is by using a product with SPF 30 or more, all year ‘round!
-(article from Coola 2020)
Many people underestimate the power of winter sun, but protecting your skin during colder months is essential for long-term skin health. Even on overcast days, up to 80% of UV rays can penetrate clouds and reflect off snow, intensifying their impact. Whether you're skiing, hiking, or just enjoying a crisp winter walk, applying a broad-spectrum SPF 30+ should be a non-negotiable part of your daily routine. Don’t forget often-missed areas like lips, ears, and under the chin. Consistent winter SPF use helps prevent premature aging, sunspots, and skin cancer—because healthy, radiant skin is a year-round commitment, not just a summer goal.
